Hello! I’m Analisa Missouri Smith.
I’m a graphic designer with a passion for bringing creative visions to life. My journey in graphic design began in high school, where I worked on the school newspaper and later as a graphic designer for our local newspaper. This early experience sparked my love for visual storytelling.
After earning my BA in Graphic Design from Coker University in 2011, I spent the next decade honing my craft. I gained invaluable insights into the print world during my tenure at a printing company while simultaneously freelancing for clients in the Hartsville area and beyond.
In 2021, I made the exciting move to Charleston, SC, to join the esteemed Forbes Books team. As the Creative Manager of Corporate Marketing, I play a pivotal role in shaping the visual identity for a diverse range of clients. I thrive on the challenge of translating client visions into compelling designs that resonate with audiences.
With a dedication to innovation and a passion for design, I am committed to elevating brands and creating impactful visuals that leave a lasting impression.
recent Work history
Forbes Books
Creative manager of corporate marketing
2021-Present
Collaborate with CEOs to conceptualize and execute creative visions for book covers and interiors.
Design podcast logos and social media graphics to enhance brand visibility and engagement.
Manage and oversee the design process for the Forbes Book Review magazine, ensuring high-quality visuals.
Edit videos for promotional content and marketing materials to drive audience engagement.
Develop collateral including one-sheeters, brochures, and presentation decks to support marketing initiatives.
Maintain and enforce branding guidelines across all design projects to ensure consistency and brand integrity.
Conceptualize and design billboard advertisements for strategic placement, including Times Square.
Ameriserv printers
Design and production manager
2012-2021
Designed print materials including brochures, posters, and packaging for various clients across many industries.
Implemented quality control processes to ensure accurate and consistent output.
Collaborated with sales and production teams to meet project deadlines and client specifications.
Education
Coker University
Bachelor of Arts in Graphic Design
2007-2011
2011 Award for Outstanding Academic Achievement in the Department of Art