Hello! I’m Analisa Missouri Smith.

I’m a graphic designer with a passion for bringing creative visions to life. My journey in graphic design began in high school, where I worked on the school newspaper and later as a graphic designer for our local newspaper. This early experience sparked my love for visual storytelling.

After earning my BA in Graphic Design from Coker University in 2011, I spent the next decade honing my craft. I gained invaluable insights into the print world during my tenure at a printing company while simultaneously freelancing for clients in the Hartsville area and beyond.

In 2021, I made the exciting move to Charleston, SC, to join the esteemed Forbes Books team. As the Creative Manager of Corporate Marketing, I play a pivotal role in shaping the visual identity for a diverse range of clients. I thrive on the challenge of translating client visions into compelling designs that resonate with audiences.

With a dedication to innovation and a passion for design, I am committed to elevating brands and creating impactful visuals that leave a lasting impression.


recent Work history

Forbes Books
Creative manager of corporate marketing
2021-Present

  • Collaborate with CEOs to conceptualize and execute creative visions for book covers and interiors.

  • Design podcast logos and social media graphics to enhance brand visibility and engagement.

  • Manage and oversee the design process for the Forbes Book Review magazine, ensuring high-quality visuals.

  • Edit videos for promotional content and marketing materials to drive audience engagement.

  • Develop collateral including one-sheeters, brochures, and presentation decks to support marketing initiatives.

  • Maintain and enforce branding guidelines across all design projects to ensure consistency and brand integrity.

  • Conceptualize and design billboard advertisements for strategic placement, including Times Square.

Ameriserv printers
Design and production manager
2012-2021

  • Designed print materials including brochures, posters, and packaging for various clients across many industries.

  • Implemented quality control processes to ensure accurate and consistent output.

  • Collaborated with sales and production teams to meet project deadlines and client specifications.


Education

Coker University
Bachelor of Arts in Graphic Design
2007-2011

2011 Award for Outstanding Academic Achievement in the Department of Art

Google UX Certification
June 2024


Proficiencies

High Level

Mid level